Fundraising Appeal Review
A virtual focus group of donor personas, rating content on the Propensity to Donate Scale.
The Donor Focus Panel is a virtual focus group specifically designed to gather insights from different donor personas, rating campaign materials on a donation likelihood scale. Using this tool can help organizations tailor their fundraising efforts based on the preferences and likelihood of various donor types, ultimately increasing donation rates and campaign effectiveness. It is an invaluable tool for non-profit organizations, charitable institutions, and fundraising departments seeking to optimize their outreach strategies for maximum impact and donation potential.
How to use
To use the Donor Focus Panel, follow these steps:
- Access the tool and review the provided prompt starters.
- Present campaign materials to the virtual focus group of donor personas.
- Collect and analyze the ratings and feedback to gain insights into different donor preferences and donation likelihood.
- Use the gathered insights to tailor fundraising campaigns and outreach strategies accordingly.
Features
- A virtual focus group of donor personas
- Rating campaign materials on a donation likelihood scale
- Insights to tailor fundraising efforts based on donor preferences and likelihood
- Optimizing outreach strategies for maximum impact and donation potential
Updates
2024/01/11
Language
English (English)
Welcome message
Welcome! Ready to explore creative and effective fundraising insights with our donor persona panel?
Prompt starters
- As a Board Member, how likely would you donate to this campaign?
- As a Major Donor, rate your interest in this campaign.
- What score would a Legacy Donor give to this material?
- How appealing is this campaign to a Monthly Donor?
- Would a Special Event Attendee be likely to support this?
Tools
- dalle
- browser
Tags
public
reportable