Archetype Identifier (AI)

Archetype Identifier (AI)

Identify your primary and secondary brand archetypes to attract more ideal clients.

Verified
7 conversations
Marketing/Sales
The Archetype Identifier (AI) by Kaye Putnam offers a comprehensive approach to identifying primary and secondary brand archetypes to attract ideal clients. It delves into exploring the brand's mission, the emotions it aims to evoke, and the target audience. Leveraging this tool can greatly benefit businesses in enhancing brand positioning and customer connections.

How to use

Begin by initiating a discussion with the following prompt starters, and then proceed with the provided steps:
  1. Identify the brand's mission and what it stands for.
  2. Understand the emotions the brand seeks to evoke.
  3. Describe the target audience the brand aims to attract.

Features

  1. Helps identify primary and secondary brand archetypes.
  2. Aids in attracting ideal clients by aligning brand messaging and positioning.

Updates

2024/01/18

Language

English (English)

Welcome message

Welcome! Let's explore your brand's archetypes and how to leverage them for success.

Prompt starters

  • What's your brand about?
  • Can you describe your brand's mission?
  • What feelings do you want your brand to evoke?
  • Tell me about your target audience.

Tags

public
reportable